Google has upgraded its agency support services with the launch of Google Partners. This service brings together useful resources for the various Google platforms.
As well as factsheets, pitch materials and video guides for all the newest Google features, Google Partners is the new home of the agency certification exams that help give prospective clients the confidence that, here at Strange, we’re experts that know how to get the best results from marketing spend.
All of our Search and Display specialists and our Account Management Team have been refreshing their agency certifications and sitting the Google Partners AdWords exams. Covering a wide range of topics, the exams highlight our teams’ aptitude for the efficient set-up and management of campaigns, strategies that improve campaign ROI, remarketing, bid management, mobile and video advertising, and product listing ads for Google Shopping.