Strange wins Fujifilm Create brand and website brief
By Paul Honey
Strange has been commissioned by Fujifilm UK to design the Fujifilm Create brand and develop a web-2-print ecommerce website.
Established in 1934, Fujifilm is the world's most trusted photographic products manufacturer and supplier. Fujifilm Create allows photographers to create high quality photo books using Fujifilm’s Crystal Archive silver halide photo paper to keep their pictures in a professional way.
The Create brand is designed to resonate with photographers and also work with Fujifilm’s strong brand presence. The ecommerce website and content strategy will aim to make it as easy as possible for photographers to create professional looking photo books using Fujifilm’s high quality photo paper and printing techniques.