POP BOOK launches – and it’s popular

We’re pleased to announce the launch of POP BOOK, the innovative smart phone app that allows users to make cute photo books from their camera roll, Facebook or Instagram feeds.

The POP BOOK brand, app, Magento ecommerce site and middleware were created by us to help people re-engage with the beauty of physical photos. POP BOOK is powered by Fujifilm, one of the most respected names in the photographic industry.

A simple to use app interface, integrated with the Magento platform, allows customers to create books in a few taps and then either purchase them or share them for free on their on their social networks.

Strange has also delivered a marketing launch campaign, including a PR and a blogger outreach programme, product videos and digital marketing across Facebook, Twitter, various app display networks, Google and Apple’s iAds. Kochava was selected for app tracking.

Success has been instant and considerable. ‘I love these cute books’ seems to be the overriding customer feedback.

Performance Max new features

Performance Max new features

As we head into the business end of Q4, it’s more important than ever to get better performance from your digital marketing campaigns. One way to do that is through utilising Performance Max campaigns and especially the new features.

Our commitment to supporting Drupal and Drupal 10

Our commitment to supporting Drupal and Drupal 10

As a Drupal Association Organisation Member, we’ve been proud supporters of Drupal for many years and Drupal is our go to CMS for many of our web development clients. When new Drupal releases launch, we’re often busy helping clients plan their upgrade path and with Drupal 10 launching in December, it’s a busy end to the year for our web development teams.

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