Website Boost For Friends Of The Earth
By Paul Honey
Strange is pleased to announce that we have won a pitch to launch a dynamic website for Friends of the Earth to boost their campaign reach and bring in new activists and fundraisers to their charity.
Following a four way agency pitch, Friends of the Earth appointed the team of digital marketing experts at Strange to create the dynamic new website, redeveloping the existing site and carrying out extensive user testing before, during and after the build process.
As well as information on how to create change, get involved in supporting the charity and making green lifestyle changes, the new site also integrates with social media channels to provide up-to-date posts on campaigns and news. Following the launch, Strange will continue to contribute to the development of Friends of the Earth's website.
Friends of the Earth's Head of Communications, Adeela Warley said,
The online world is a critical platform for us to communicate with people, get them involved in our campaigns and raise funds in the fight for a health planet. Our new site is fast, exciting and easy-to-navigate, and we're really excited to be unveiling it.